June 16, 2020
 
Nick Assef has compiled a great team at his firm, Lincoln Crowne and Company over the years. They all are well aware that clients tend to choose him and/or his firm for more than the basics; they want more than a run-of-the-mill investment advisory firm. They want the best negotiators and the best investment advisory services. They always have a desired outcome in mind and Nick Assef works hard to make that happen. Over time, he has participated in many negotiations and developed a strong reputation as an innovator.

Over the course of his long 25-year career, Nick Assef has purposely and carefully developed his basic business philosophy through extensive work experience in the corporate world. Nick Assef believes that his and his firm’s purpose is to give clients the deal-making expertise they need for the short term as well as the wisdom and knowledge to know what may happen somewhere down the line. His experience as a negotiator, combined with his significant experience as a legal professional and his academic background all provide him with a different perspective than most others in his field.
July 30, 2017
 
When one looks at Nicholas Assef’s extensive experiences in business, they tend to understand why he is a great investment advisor. However, when you look more closely, his exploits in the legal profession and academia make it clear why he has developed such an amazing reputation as one of the most shrewd and tenacious negotiators and advisors in the field. One reason for his very strong reputation as a negotiator is because of Nick’s ability and his willingness to apply strategies and tactics based on "game theory" to negotiations, in order to secure the best possible outcome for clients.

Nicholas Assef strives to provide all clients with the best possible service. He is quite aware that no client hires him or his firm, Lincoln Crown to simply get basic investment services, and he is determined to never disappoint them by doing the basics. They want to advice and counsel that is something special, so that is usually what they get. He strives to get them the best possible deals with the best possible terms. No wonder he’s considered one of the best.